Tshego Kekana

Tshego Kekana is a pan-African communications leader and founder of Alfa Destiny Communications, an integrated marketing agency with a footprint in six African countries. With 14+ years of experience, she has spearheaded high-profile campaigns for Standard Bank, Absa, McDonald’s, Yale University, and the South African Music Awards, blending local market insights with global brand strategy.A 2021 Standard Bank Top Women Finalist, Tshego is also the driving force behind The Lioness Movement—a women’s empowerment network fostering leadership, wellness, and social impact. A sought-after speaker, she has shared her expertise at Women in PR Ghana, Brand Finance London, and corporate forums, championing Africa’s narrative and the power of collaboration. Her mission: to elevate brands and women through strategic storytelling and transformative partnerships.